Skin care can seem so complicated and overwhelming. With all the products on the market each touting to have the perfect answer you are looking for to achieve beautiful skin, I often find consumers looking for simple answers and clear information. One of the most asked questions skin care experts get is what do I really need to use every day and how often. Is just washing my face enough? What is a serum and why do you need one? At Sumbody we get calls, emails and customers walking into our stores daily looking for these answers. I love to see people really care about and want to take care of their skin. They have questions and are seeking answers.